Customers can now unlock deep behavioral insights and hyper-personalized customer engagement
Celebrus, a leader in first-party digital data and identity verification, today announced that it has joined the Braze Alloys program as an official technology partner. By joining Braze Alloys, Celebrus becomes part of a curated ecosystem of best-in-breed technology and services partners to help integrate, customize, and amplify customer engagement capabilities.
The Braze Alloys program showcases the composability of the Braze customer engagement platform, creating a simple, scalable system for making it easier for Celebrus customers to use Braze in concert with an ever-wider range of technologies and solutions to support meaningful brand experiences.
The integration between Celebrus and Braze allows brands to go beyond traditional data capture by establishing comprehensive individual profiles across devices, channels, and time. Celebrus' patented first-party data and identity verification capabilities create a seamless journey from unknown to known, enabling brands to develop detailed profiles that capture every visitor interaction. This partnership allows Braze users to instantly access a complete view of each customer journey, empowering brands to craft more relevant, impactful, and personalized experiences.
Celebrus' advanced data capture and identity graph capabilities provide Braze with the depth of knowledge required for hyper-targeted, high-impact marketing. By integrating Celebrus’ rich, behavior/based insights into powerful Braze engagement tools, brands can optimize their marketing campaigns and customer outreach like never before. Whether it’s acquiring new customers, increasing retention, or delivering personalized experiences, this partnership means brands can leverage Celebrus' data intelligence to help make every interaction meaningful.
